Tourism Month 2021
Welcome to September, the Tourism Month where you should experience all things tourism! Zimbabwe joins the rest of the world in celebrating the World Tourism Day on the 27th of September 2021. This year’s theme is Tourism for Inclusive Growth, celebrating tourism’s ability to drive inclusive development and the role it plays in generating economic opportunities for millions across the globe.
Tourism Month is celebrated annually in September, and provides a heightened month-long focus on the importance of the sector to Zimbabwe’s economy. Tourism Month features themed activities that are aligned to the United Nations World Tourism Organisation’s (UNWTO) World Tourism Day Celebrations that take place annually on 27 September.
Importance of Tourism Month in Zimbabwe
This month in Zimbabwe emphasis is on promotion of Zimbabwe’s diverse tourism offering both tourism growth and inclusivity. ZimBho Domestic Tourism Campaign is an initiative that seeks to create a sense of ownership and pride in being a citizen of a tourism richly endowed country? It nurtures local travel as a lifestyle, inspires active participation of youth in tourism and supports the establishment and the growth of local tourism business ventures thereby creating employment. We encourage all citizens to be part of Zimbabwe tourism growth during the month of tourism, come aboard the ZimBho Domestic Tourism Campaign and proudly share your own local tourism ventures!